Knowing a Winning Business Idea When You See One

25Oct09

Introduction In this paper, I will explain the concepts and frameworks those were mentioned in the world famous authors W. Chan Kim and Renée Mauborgne’s article [1] which has the same title as this paper. Then I will try to apply the concepts for our CSD project. The paper starts with the question of identifying […]

Filed under: Business   |  Leave a Comment
Tags: blue ocean strategy, harvard business review, Kim, knowing a winning business idea when you see one, Renée Mauborgne, W.Chan